2018 DXF Challenge - powered by Bank of America


2018 DXF Challenge - powered by Bank of America

The Detroit Experience Factory (DXF) wants to give you new dinner plans! On October 1st, we're launching our fifth annual DXF Challenge to inspire locals and visitors alike to experience some of the 743, restaurants and cafes from our Bar & Restaurant Checklists! For the duration of October and November, participants will compete to win prizes while visiting as many of Detroit culinary destinations as they can, and documenting their visits on Instagram!

How to participate:


1. Register below and download our Downtown or Neighborhood checklists as a guide to get started.

2. Take a photo of you and your favorite item at any restaurant, bar or cafe in the city! (Items must be purchased from the establishment.)

3. Post it to Instagram and tag @WeKnowDetroit in your message, be sure to mention the bar or restaurant you are at and use the hashtag #DXFchallenge18.
4. You could win a prize just for participating or win the grand prize by stopping at the most locations between October 1, 2018 and November 30, 2018! 

  • Grand Prize - Dinner and overnight at the Foundation Hotel and Apparatus Room + custom DXF tour for ten

  • 2nd Place - Dinner at Wright & Company + eight passes to any public DXF tour

  • 3rd Place - Concert for two at The Fillmore Detroit or St. Andrew’s + five passes to any public DXF tour


Challenge Rules

  • All photos must tag @WeKnowDetroit in the caption and use the hashtag #DXFchallenge18

  • Your photo must include you and the item you purchased, at the location you purchased it from

  • Participants must be 18+

  • You must have a public Instagram account

  • You must visit the location between 12:01 am on October 1, 2018 – 11:59 pm on November 30, 2018

  • The business must be listed on the DXF checklist of bars or restaurants

  • DXF reserves the right to disqualify participants who do not follow these rules - or violate the spirit of the competition: to celebrate Detroit community and establishments

  • All participants must register below to qualify for prizes. You will be added to our monthly newsletter in order to receive all DXF Challenge communications

  • Look to the right here to see how last year’s grand prize winner, @Detroitwiliam, models a strong post; you can search #dxfchallenge2017 on Instagram to see other posts from last year’s challenge

DXF Challenge Registration 2018

First Name
Last Name
Email Address
Instragram Name
Zip Code
Have you participated in the DXF Challenge before?

Thank you to our sponsor:



Questions? Email us at hello@detroitexperiencefactory.org